Our Initiatives / California / Proposition 61: Drug Price Standards
Yes on Proposition 61: Drug Price Standards
The future of prescription drug costs in America comes down to this: Do we have the guts to stand up to drug companies who are ripping us off?
Proposition 61 would require that the State of California pay no more for prescription drugs than what’s paid for by the U.S. Department of Veteran Affairs, which is allowed to negotiate drug prices. This initiative would save California taxpayers billions of dollars and open the floodgates to similar initiatives around the country—and Big Pharma knows it.
Big drug companies plan to spend $100 million in misleading ads to defeat this measure, because it would put a serious dent in their price gouging. The fact is, for years, drug companies have been more focused on making huge profits than on developing new medication, which is why they spend far more on marketing than research—expenses that they pass on directly to consumers and taxpayers.
So far, elected officials have been unable or unwilling to take action to lower drug costs. Proposition 61 lets the people of California do it themselves.
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